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Freshness

Refreshing Purifying Toothpaste

Freshened breath Purified mouth Targets odour-causing bacteria

A gel-cream cleansing treatment with an ultra-refreshing texture, enriched with mineral zinc and savoury hydrolat. It purifies breath, neutralises unpleasant odours and helps rebalance the oral ecosystem. Formulated with 0% alcohol.

CONCERNS ADDRESSED Bad breath · Lack of freshness

A disrupted oral microbiome can encourage the proliferation ofodour-producing bacteria, resulting in less fresh breath. This imbalance disturbs the oral ecosystem and contributes to a dry, unhealthy mouth, compromising long-lasting freshness.

KEY ACTIVE INGREDIENTS Zinc-Biotic Complex, Mineral Zinc

Zinc-Biotic Complex : A natural complex combining mineral zinc, prebiotics and patented purifying Solidago extract. It helps reduce the bacteria responsible for bad breath while supporting those essential to a healthy oral microbiome. Scientifically tested.

Prebiotics (alpha-glucan oligosaccharides) : These nourish beneficial bacteria within the oral microbiome and reinforce the natural microbial barrier, promoting a balanced and healthy ecosystem.

Mineral zinc : Zinc is a valuable ally in oral care, recognised for its antibacterial and anti-odour properties. It acts directly on volatile sulphur compounds (VSCs) — the primary cause of bad breath — effectively neutralising them.

RESULTS 95% purified mouth

Breath feels fresher and purified, while respecting the natural balance of the oral microbiota. The sensation of a dry, heavy mouth is reduced, leaving long-lasting daily freshness.

CERTIFICATION 100% naturally derived ingredients · ECOCERT certified

At The Smilist, every formula is developed according to a strict formulation charter. We systematically exclude controversial ingredients to ensure oral care that is safe, effective and respectful of both enamel and the oral microbiome. This toothpaste is made from 100% naturally derived ingredients, contains 0% fluoride, and is ECOCERT certified.

"In just one month, your breath feels fresher and your mouth noticeably healthier — while fully respecting your oral microbiota."

Our Holistic Dentist

Our Holistic Dentist
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RESULTS

Up to 4 hours of freshness after brushing:

  • 90% neutralised morning breath*
  • 95% purified mouth*
  • 80% revitalised freshness*

*In vivo study on 20 participants, 50% of whom experienced halitosis. Conducted over 1 month under dental supervision.

Up to 4 hours of freshness after brushing:

Reviews from our
real customers.

  • Claire R Verified review

    A soft and natural freshness

    Finally a toothpaste that leaves a real sense of freshness, without being too aggressive. The foam is perfect, light and pleasant, and I’m delighted that it’s 100% natural.
    I’ve adopted it!

  • Thomas B Verified review

    The pleasure of an effective toothpaste

    This toothpaste is incredible! It lathers very well, giving a real feeling of cleanliness, and the freshness it leaves in the mouth is natural and lasting. The best part? It doesn't sting and respects the mouth.

  • Laura M Verified review

    A daily essential

    I love this toothpaste. It's gentle, lathers perfectly, and my mouth stays fresh for a long time. Plus, knowing it's 100% natural completely reassures me. A top product!

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Zinc-Biotic Complex

Long-lasting freshness technology

  • A natural complex of mineral zinc, prebiotics and patented Solidago extract, helping to reduce odour-causing bacteria while preserving microbiome balance.

  • Helps eliminate food residues in the mouth, contributing to the prevention of bad breath.

  • Formulated with 0% alcohol to preserve the oral ecosystem while delivering long-lasting freshness.

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Healthy prebiotic care.
Created by our holistic dentist.

We formulate with naturally derived ingredients, designed
for the health of your mouth and your overall wellbeing.

  • Certified ORGANIC & COSMOS ORGANIC
  • Made in France
  • Vegan & Cruelty-Free
  • 100% naturally derived formula
  • Created by our holistic dentist
  • Scientifically tested in laboratory

Frequently asked questions

Is this toothpaste effective against bad breath?

Yes, the Refreshing Purifying Toothpaste has been specially formulated to eliminate odour-causing bacteria and leave fresh breath lasting.

Does this toothpaste contain aggressive ingredients?

No, our formula is 100% natural and gentle. It contains neither alcohol nor aggressive sulphates, guaranteeing effective cleansing while respecting the balance of your mouth.

Does the toothpaste lather well?

Yes, the Refreshing Purifying Toothpaste offers light and pleasant foam, ideal for a deep sensation of cleanliness.

How does this toothpaste purify the mouth?

Thanks to its innovative formula, it works by eliminating odour-causing bacteria while helping to maintain a balanced oral microbiome, essential for a healthy mouth.

CAN I USE YOUR PRODUCTS EVERY DAY?

Yes, our products are formulated for safe daily use.

HOW LONG DO RESULTS LAST?

Results vary depending on usage and oral hygiene. Regular maintenance extends the effects.

IS ORDERING ONLINE SAFE?

Yes, our deliveries are secure and discreet.

Is it suitable for sensitive mouths?

Absolutely. Its gentle and natural composition is perfectly adapted to sensitive mouths, without causing irritation or unpleasant sensation.

Can it be used daily?

Yes, this toothpaste is designed for daily use, morning and evening, for optimal oral hygiene and lasting fresh breath.

Frequently asked questions

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